Sitemaps = Art
What a Sitemap Really Is — And Why Appearance Isn’t Enough It is worth taking a moment to consider what a sitemap actually is — and to recognise that even if a sitemap is written in the correct format and appears technically sound, it may not function effectively as a sitemap at all. A sitemap is only as useful as the information it contains and the order in which that information is prioritised. If the internal structure is confused, incomplete, or illogical, then the sitemap becomes little more than a decorative file. Just because something looks like a sitemap does not mean it behaves like one. We often rely on visual cues to define things: if we see something covered in feathers, we instinctively call it a bird. But what if the feathered creature has no beak, no wings, and cannot fly — do we still insist it is a bird simply because it resembles one? A sitemap works in much the same way. Appearance alone is not enough; function is everything. After Creating Your XML Si...
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